Convert More Leads to Sales

Selling B2B or B2C is most effective when you focus on 7 steps for success.   Tip:  before you engage with your leads, remember it is not about you.   Effective lead conversion involves putting yourself in the customers shoes, seeing the exchange from the customers point of view. 1. Do your Homework. Before you call or …

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Business Startup Questions

  Starting a successful business requires much more than a great idea. Can you define your innovation in the market? Most people start with a predefined idea in their head about what they want to sell.  The reality is the world may not be waiting for your product or service. Can you define what you …

Ready to Switch Careers After 50?

Changing careers after 50 can be intimidating.  A new approach may be required. Kindle your reinvention with these high energy tips: Embrace  lifelong learning..  Seek the unexpected.  Cultivate a curious mindset and READ.  We live in a digital age. The sheer volume of information is fertile ground for learning about unique cultures, places, experiences and …